Traditional Marketing Agencies Cannot Deliver Results Anymore
A marketing agency is your all-knowing assistant in the business world. But it is a tough task to find marketers that are on the same page with you. Most of the agencies have a traditional marketing approach that does not take into account the peculiarities of the client’s business. Thus, it can be harmful to you.
But there is also a digital marketing approach that is used by Adloonix. We are a digital marketing agency that makes the dreams of our clients come true. Our team is open to new acquaintances. And we will be glad to help you to achieve the results that you deserve.
Now, you can ask me how these two approaches differ from one another. And I will explain it to you in this article.
The difference between an ordinary marketing approach and marketing approach of Adloonix
There is a huge difference between ordinary and digital marketing approaches. The point is that they have different objectives. Traditional marketing aims to achieve short-time results while our agency works on long-term results for the clients.
Marketers that use the ordinary marketing approach try to do everything pretty fast and often do not think about the consequences. We know that time is money for everyone. Our team tries to develop a digital strategy as fast as possible, but the quality is also important to us. We create the working strategy no less than three weeks and no more than three months. On average — two months. It relies upon your goals and the size of your business.
Also, these two types of marketing approaches presuppose distinct workflows. Marketers that use an ordinary methodology, only offer a set up of social advertisements, Google Ads, and SEO (Search Engine Optimization). In the best-case scenario, they can prepare the plan of the marketing strategy for their clients.
→ Here is the link to our Marketing Agency — Adloonix 🔗
In contrast, digital marketers never start an advertising campaign without ground knowledge of your business and industry. First, we do digital market research to study your market, competitors, and target audience. Then, our team creates not an ordinary strategy but CX (Customer Experience) strategy, develops content and branding strategies. And only after that, marketers can launch an effective digital advertising campaign. We will discuss all these stages in detail later.
We figured out that the traditional marketing approach does not have so many advantages for online firms. So digital marketing is a more appropriate way to reach desirable results. And now, we will give you reasons to choose our firm as a friend of yours.
Nine reasons to choose a digital marketing agency Adloonix
1. Digital marketing saves your budget
The budget is always a pain point for all business owners. And often, they make wrong decisions using a traditional marketing approach that can be quite expensive and ineffective. However, when you use digital marketing, you know what you pay for and what you expect.
The price depends on the size of your business, your business aims, and your target market. You can contact us to find out the price of digital marketing for your company. I can assure you that the results of our cooperation will impress you.
2. We offer a full range of services
The next reason is our data-driven approach. We are a highly professional agency that offers a full range of services for startups and businesses. Unlike the other traditional marketing firms, our team can guide you from the ground up to the successful implementation of all your dreams.
Our research capabilities span many services, including Analysis and Research, Strategy and Planning, Promotion, Design, Mobile Marketing, Startup Marketing, Outstaffing, Web/App Development.
3. We know how to interact with your customers
Your target audience has to be part of every strategic decision. And our agency helps you find your target audience and interact with them. We can help you to create a more effective marketing funnel and ensure seamless interaction between you and your customers.
4. We help you to create a competitive advantage
Competitors are your opponents in the business world. And at the same time, they are your motivators because you always try to beat them. Thus, our team can help you to create a competitive advantage.
We pay attention to how your competitors run marketing campaigns and launch new products or services. Then, we define what leverage you have upon them and create the marketing strategy, taking into account this information.
5. We create highly customized marketing campaigns
If you want to build a prosperous online business, you should have an effective marketing campaign. Only professional advice from the digital marketing company will minimize future risks and help to improve your business. Ask for our consultation, and we will help you to achieve this task.
6. We use various marketing methods
Moreover, our team knows how to use hundreds of methods. We use modern techniques, such as multi/omnichannel, inbound/outbound marketing, CJM (Customer Journey Mapping), MVP (Minimum Valuable Product), A/B testing, AGILE, LEAN to develop a digital strategy.
But it is more important to choose the most useful methods for a particular client because one size does not fit all. Marketers always prepare a list of methods and tools for the specific case and use them for development, improving, and promoting business or startup.
7. You get results that you predict
Honestly, the traditional marketing approach does not work for your result. But we care about our clients and put our backs into each business case. We aim to help you to become the leader in your business niche.
Before we get started, we discuss all your business objectives and prepare a detailed plan for our cooperation. Then, marketers keep you in touch with the status of your case and periodically send you reports. As a result, you know what you get after our cooperation.
8. We give you recommendations for future marketing
Our agency cares about clients and does not leave them without recommendations for the future. We give you pieces of advice concerning marketing promotion, traffic generation, better web design, creatives in social media advertising, market entry strategy, and CX strategy. Moreover, we can agree on future cooperation, consultation, assistance, and project management.
9. You can always count on us if you have any problem
You have to know that most traditional marketing agencies do not care about their former clients. But you should know that you can get in touch with us at any time even after our cooperation. One of our marketers will help you to solve your problem. Anyway, your transition to another team (in-home or outsourced) will be fast and easy due to our useful checklists and high-quality reports.
We gave you nine decent reasons to hire our agency. And now it is time to tell you how our team cares about our clients.
How does Adloonix care about the clients?
1. We help you to launch new products
A new product launch is a big deal for everyone. And it is a wise decision to ask for a consultation of marketers to avoid failure. We collect and analyze information about the situation on the market, your competitors, consumers’ needs, and wants. Besides, marketers can offer you what products or services are better to launch after studying demand on the market.
2. We help you to increase marketing effectiveness
Our team can also help you find out the problem areas of your business. And it is important to solve them as soon as possible. Depending on the problem, we create a plan on how to fix it and execute it. Consequently, marketers increase marketing effectiveness removing all unnecessary and ineffective constituents.
3. We help you to enter new markets
If you are going to enter a new market, you can always rely on our firm. We will help you to develop a personalized digital market entry strategy that includes many components and features. We concentrate on all details of the market entry, and the complicated task of the market entry gives you great results.
4. We help you to go digital
If you still run an offline business, it is time to consider going digital. Our team creates a personalized digital transformation strategy that includes many components and features. We help you to implement and adapt services or products to the online market. Marketers concentrate on all the details of the digitalization, and this complicated task always gives great results for our clients.
5. We help you to understand what to do next
One day it can happen to everybody. And it is important to figure out what you can do until it can be late. And we can solve this task too. Our team studies your business conditions and your industry, does market research, looks for new ways for business development. Then, we help you to choose the best way and successfully execute it.
Do you want to know how we solve business cases? Read about it below.
The work process of our firm
1. Do digital market research
Many marketing agencies underestimate the importance of market research. They do not want to waste time on this crucial activity for business promotion. But we know from our experience that you cannot develop the company’s strategy if you do not know information about the market, competitors, and target audience.
Our team starts with market analysis. We analyze online demand and help you to prepare for future changes in the market. Also, our team can find one-three markets with the highest demand for your products and services.
Then, we do a competitive analysis to be on toes with your competitors. Our team prepares the list of your 7–14 competitors and a comprehensive report of their business conditions, product baskets, strengths and weaknesses, traffic sources, marketing channels, and possible future innovation.
→ Here is the link to our Market Research service 🔗
After that, marketers analyze your target audience. We help you to analyze their online purchase behavior, create four hypotheses of your target audience you should reach, and find out marketing channels you can use to lure the customers. It is also important to develop your Buyer Personas.
Moreover, we always prepare the personalized selection of effective marketing tools that your business needs with their full descriptions and pricing plans.
→ Here is the link to our Buyer Persona Research service 🔗
2. Create a CX strategy
Then, our team starts creating a CX strategy for your business. Customer experience is all interactions of a customer with a company. It is what he feels, sees, and hears during the touch-points with a brand. You can observe the customer experience during the website visit, product browsing, purchasing process, online help asking, or product usage.
All these interactions create the perception of your brand by the customer. And you probably have an idea of how you want the customers to perceive your brand. You should remember that buyers do not only interact with you. They fully immerse themselves in the experience with your brand. And our team will help you to provide a seamless customer experience during the customer journey.
→ Here is the link to our Digital Strategy service 🔗
3. Develop a comprehensive content strategy
Then, we concentrate on your content strategy. Our team creates a strategy for every channel where you share the articles, images, or videos. You should remember that your content should be original and creative since the strong content strategy values nothing if you publish low-quality content.
Moreover, your posts must be first-class since your audience will judge your business by them. It is a good strategy to post something new that will push your audience to follow you, buy your products, and leave positive reviews.
4. Improve your branding strategy
Nevertheless, it is highly important to have a positive digital image. Thus, you should improve your branding strategy all the time. And we can help you to build a noticeable business that can draw the attention of your potential customers.
We advise you to concentrate on authenticity. So your product or service will be able to dominate the market. Consequently, the customers will recognize your brand among others, and they will buy your products or services more often.
5. Set up a digital advertising campaign
After completing the preparation phase, we set up a digital ad campaign. Marketers create business accounts on social media, set hyper-targeted ads, and wait for results.
Our team can show your ads almost everywhere. We can place them on all social media platforms, Google Mail, in over two million websites, and almost one million apps, using our unique marketing techniques.
After the two-three weeks, your ads run on the chosen channels, and your target audience can see them. As a result, it generates quality traffic and reduces the cost per inquiry through audience segmentation.
→ Here is the link to our Traffic Generation service 🔗
As you see, digital marketing is more effective than the traditional approach. You know what you want, and you get what you expect. Moreover, our agency does not leave you without a road map for one-three years. We do care about our clients and their businesses.
Rely on Adloonix to achieve encouraging results. Contact us to find out more information about our agency.
Best Regards,
The marketing architect and founder of Adloonix
Vlad Sapozhnykov 🔗,
E-mail: founder@adloonix
What disadvantages of the traditional marketing approach do you know? How do you develop a digital marketing strategy? Please, share your thoughts in the comments below.
